Articles on: Branded Tracking Page

Add Tracking Page to Your Shopify Store’s Navigation

Plans: All plans Platforms: Shopify

Overview



Giving a phenomenal post-purchase experience is significant to attain customer delight and build brand loyalty. AfterShip lets Shopify merchants add a tracking page to the navigation panel of their Shopify store to redirect customers to witness a more branded tracking experience, which not only gives them a competitive advantage but also empowers their customers to check the whereabouts of their orders without hassle.

Add AfterShip tracking page to the navigation panel of a Shopify store



Step 1: How to get your Shopify proxy URL



Go to Tracking pages > Embedding in the AfterShip Tracking admin.
Your default tracking page will appear here, along with its auto-generated Proxy URL, which will display the tracking page embedded between the store's header and footer.

If your organization has multiple stores connected, the default tracking page for each store, along with their respective proxy URLs, will be listed here.

You can decide where you want the proxy URL to point to when the customer decides to visit your tracking page under the Points to section.

You can set your proxy URL to show dynamic content or a fixed tracking page. Here's how the 2 options work:

a. Default page or follow segmentation rules: If you want to segment your tracking experience across your audience, opt for this option.

If you haven't set up segmentation rules, your proxy URL will show your default tracking page.
If you've set up segmentation rules, the proxy URL will display a tracking page tailored to those rules. Customers who meet the criteria of the segmentation rules will be directed to the corresponding tracking page via the proxy URL.

b. Specific page: If you want to show all customers the same tracking page you will select, opt for this option.

Upon selecting this option, you must select the tracking page variation from the dropdown where all the customers visiting this page will be directed.

Embed using Shopify proxy URL

Once the redirection is established, click Copy proxy URL.



Make it easy for customers to track their orders by adding a link to your store’s header or footer.

Log in to your Shopify store admin dashboard.
Navigate to Online Store > Navigation
Decide whether you want to add the tracking page to the Main menu or Footer menu.
Click Add menu item.
Enter a suitable Name (e.g. Tracking page or Track your order) > Paste the URL you copied from AfterShip admin in Step 1.
Click Add.



We recommend adding the tracking page to the Shopify store’s main menu, as it ensures ease of access for store visitors.

The list of menu items will instantly get updated, and you can set the desired order by simply doing drag-and-drop.
Click Save menu to finish the process.



Customer experience



Redirect customers to the AfterShip tracking page from Shopify store's header and footer

In case you need any further assistance, please contact our support team.

Updated on: 07/02/2025

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